Whenever a new company starts working, it follows a certain set of rules. These sets of rules create the personality of a company. Where company culture has always been an...
Truthfully, there is not a one-size-fits-all formula for marketing in today’s digital climate. If there is one rule for innovating your marketing campaigns, it is to stay abreast of ever-changing marketing techniques.
People spend 6 hours 42 minutes online each day. This is according to the digital 2019 report from Wearesocial and Hootsuite. The same report states that there are more than 1 million new internet users daily and that 45% of people in the world are on social media. Not only do these kinds of statistics give perspective to the reason why digital marketing is trending, but they also show that since most people spend their time online, businesses should venture into the digital world in order to increase their reach and make more money.
E-mail deliverability is of absolute importance to any business. There is a vast concern for e-mail deliverability which means e-mail is still king despite the proliferation of social media platforms for messaging. The online success of many companies still depends on e-mail. Social media is merely an adjunct and e-mail will still continue to reign as the primary mode of receiving the message because of the privacy it offers and its many user-friendly features.
My career path working on perfect PPC strategies is a challenging one because higher education accounts are rather tricky to market. This is why I have worked hard to help clear misunderstandings and shed light to clarify the confusion.